Summary by IrelandJobHub
Live Nation, Inc is hiring a Marketing Campaign Executive for a fixed-term maternity cover role in Dublin. The position involves creating and executing targeted marketing plans to promote live music, theatre, and comedy events. The candidate will collaborate with internal teams and external agencies to optimise ticket sales and manage campaign budgets. Key responsibilities include defining campaign objectives, measuring return on investment, and coordinating with PR and creative departments. The role requires strong project management skills and knowledge of the Irish media landscape.
Role Overview
Live Nation, Inc seeks a Marketing Campaign Executive for a fixed-term maternity cover role in Dublin. This position supports the promotion of live music, theatre, comedy, and family events across Ireland. The executive collaborates with internal teams and external agencies to drive ticket sales through innovative marketing strategies.
Key Responsibilities
The successful candidate will develop integrated marketing strategies that enhance audience engagement. Responsibilities include managing multiple projects under tight deadlines while maintaining commercial accountability. The role requires close collaboration with venues and media partners to maximise exposure.
- Create and execute targeted marketing plans and concepts.
- Define campaign objectives to optimise ticket sales.
- Manage campaign budgets and monitor financial outcomes.
- Coordinate with PR, creative, and digital teams.
- Measure campaign performance and return on investment.
Requirements
Candidates should possess a passion for understanding consumer behaviour in the entertainment sector. Prior experience within an agency or major event company is preferred. A qualification in marketing or a related discipline is advantageous but not mandatory.
- Experience in marketing, campaign, or project management.
- Knowledge of the Irish media landscape and digital platforms.
- Proficiency in Search Engine Marketing and Pay Per Click.
- Strong budget management and analytical skills.
- Excellent written and oral communication abilities.